Sony KDL-40V3000 Research

Features

BRAVIA Engine EX Full Digital Video Processor: This television uses Sony's BRAVIA Engine EX full digital video processor for crisp and clear images. Several special picture enhancement technologies are integrated into the processor to create better gradations and details, enhance contrast, dynamically improve color, and reduce image flicker. It also has the ability to upconvert 480i standard definition signals via Digital Reality Creation Multi Function v1.0 technology for a picture with more detail and definition.

NTSC/ATSC/QAM Tuners: The TV is equipped with an analog NTSC tuner, a digital ATSC/8VSB tuner, and a digital QAM tuner for receiving unscrambled digital cable channels. It is not CableCARD compatible. You do not need to connect an external HDTV set-top box in order to receive High-Definition programming.

Native Resolution: The KDL-40V3000 has a full HD native resolution of 1920 x 1080 with over 2 million pixels (more than twice the pixels of 720p HDTV). The TV's two HDMI inputs can accept 480i, 480p, 720p, 1080i, 1080p and 1080/24p signals, and the two component video inputs can accept 480i, 480p, 720p, 1080i and 1080p signals. All video signals from standard definition and high definition are upconverted to 1080p.

10-Bit Processor and 10-Bit Display: The Sony TV utilizes 10-bit processing along with a 10-bit panel, allowing 64 times the levels of color expression than an 8-bit panel. What that translates to is smoother transitions from color to color and subtle color changes faithfully reproduced.

Live Color Creation System With WCG-CCFL: Live Color Creation is a special Sony function that achieves precise, wide color reproduction using a combination of advanced chroma signal processing algorithms. A special Wide Color Gamut (WCG-CCFL) backlight is combined with Sony's Live Color Creation circuitry. The benefit is clear blues, natural greens and overall vibrant colors in all scenes.

Advanced Contrast Enhancer (ACE) Function: Sony's Advanced Contrast Enhancer (ACE) builds on the TV's excellent on-contrast ratio performance of 1,600:1. A Dynamic Contrast Ratio of up to 13,000:1 is achieved by using real-time image processing to adjust the contrast along with optimizing backlight levels. ACE translates to blacker blacks in darker scenes, as well as better shadow detail in other scenes for a difference that you can see.

24pTrue Cinema (24p Input Capability): Many movies are filmed at 24 frames per second (fps) and prime time TV programs are video taped at 24p. Seizing on an opportunity, some studios are taking a purist approach and encoding high definition video content such as Blu-ray Disc in 24p. Sony wisely takes advantage of this by including 24p input capability via HDMI on this television producing images that are smooth and natural looking.

DMex (Digital Module Extender) Ready: Sony's Digital Media Extender (DMex) ready televisions offer a digital connection path for the addition of optional Sony modules like the new BRAVIA Internet Video Link (DMX-NV1, sold separately). With innovative DMex expansion capabilities featuring the Emmy award winning XMB user interface, the KDL-40V3000 is not merely a TV, but a powerful entertainment platform that not only meets your needs today, but expands easily to meet tomorrow's needs as well.

BRAVIA Theatre Sync: This TV is equipped with BRAVIA Theatre Sync, an HDMI Control function that allows communication between Sony TVs and other Sony equipment when they are connected via HDMI. Once the supported equipment is connected, the following operations are available:

• Turn off the equipment automatically when you turn off the TV
• When the connected equipment is turned on by One-Touch-Play, the TV will automatically turn on and select the respective HDMI input
• Automatically turn on equipment listed under the External Inputs on the XMB when selected.
• When a Sony A/V receiver with BRAVIA Theater Sync is connected the following additional operations are possible:
  • Turning on the A/V receiver when the TV is turned on
  • Automatically switching to the audio output of the A/V receiver's attached speakers.
  • Adjusting the volume and muting of the A/V receiver with the TV's remote control.

Xross Media Bar (XMB) Interface: Sony's award-winning Xross Media Bar provides a logical and fast way to access set up menus, user controls, and more. The on-screen display comes to life by pushing the XMB menu button on the remote. Navigation through the menus is smooth and fast.

Picture Mode: You can select one of the following picture modes:

• Vivid: enhances picture contrast and sharpness
• Standard: displays a standard picture for typical viewing environments
• Cinema: used to view film-base content; suitable for viewing in a theater-like environment
• Custom: allows you to store your preferred settings for Backlight, Picture, Brightness, Color, Hue, Color Temperature, Sharpness, Noise and MPEG Noise Reduction

Advanced Video Settings: In addition to the Picture mode, the Advanced Video Settings menu also features the following:

• Black Corrector: enhances black areas of the picture for stronger contrast
• Advanced Contrast Enhancer: automatically optimizes the backlight and contrast
• Gamma: adjusts the balance between bright and dark areas of the picture
• Clear White: emphasizes white and light colors
• Live Color: makes colors more vivid and reproduces clear skin tones
• Color Space: select the range of color reproduction from Wide to Normal
• White Balance: adjust the color temperature color by color
• Detail Enhancer: enhances the details of the picture
• Edge Enhancer: enhances the outline of the picture

Light Sensor: In the menu, you can activate the automatic picture brightness control. A light sensor measures the amount of ambient light in the room and adjusts the picture brightness level accordingly.

DRC Mode: This mode produces a high-resolution picture for high-density sources such as Blu-ray, DVD, or Digital Satellite. You can select from Mode1(Recommended), Mode2 (only for 1080i) or Off.

DRC Palette: This feature allows you customize the level of detail (Reality) and smoothness (Clarity) for input sources.

Color Matrix: This feature allows you to reproduce the color-difference signals. You can choose between Standard (Automatically optimizes based on signal) or Custom (select either ITU601 or ITU709 which normalized the tone when color tones look unnatural).

Screen Modes: You can choose from the following Screen Modes:

• 4:3 Default:
  • Wide Zoom: Enlarges the center portion of the 4:3 picture proportionately, while the left and right edges of the screen are stretched to fill the screen
  • Normal: Displays the 4:3 picture in its original size with black bars at the left and right sides to fill the screen
  • Full: Stretches the entire 4:3 picture horizontally only to fill the screen
  • Zoom: Enlarges the entire 4:3 picture proportionately to fill the screen (useful for watching Letterbox movies)
• 16:9 Wide Mode:
  • Wide Zoom: Enlarges the picture to fill the screen with minimal distortion
  • Normal: Displays a 4:3 picture in its original aspect ratio when the original source is 4:3
  • Full: Displays the picture at its original size
  • Zoom: Enlarges the picture proportionately, both vertically and horizontally
• Auto Wide: Automatically changes screen settings base upon incoming video signal and content.

CineMotion 3/2 Pulldown Processing: This function optimizes the display by automatically detecting film content and applying a reverse 3-2 pulldown process. Moving pictures will appear clearer and more natural-looking.

Game/Text Mode: This mode provides the optimum screen settings for viewing images with fine lines and characters that are input from video game equipment and PCs.

P&P Feature: The TV comes features P&P (picture and picture) to allow you to view two pictures simultaneously. P&P provides two windows side by side with A/V inputs and TV channels. The main window can be from the component 1 or 2 or HDMI 1 or 2 inputs (except PC timing), while the sub window comes from a TV channel from the VHF/UHF/Cable input.

Favorite Channel: This feature allows you to store and quickly access 30 of your favorite analog and digital channels.

Freeze Function: Press this button once to display a frozen image of the current program in a window on the screen. Press again to show only frozen image on the TV screen. Press again to return to the program.

Jump Function: This feature allows you to jump back and forth between two channels. The TV alternates between the current channel and the last channel that was selected.

Label Channels: This feature allows you to assign labels such as station call letter to the channel numbers. You can use up to seven characters.

Input Label: Each of the six video inputs can be labeled with names (VCR, DVD, Satellite, etc.) instead of video 1, video 2, video 3, etc.

Caption Vision/Info Banner: This feature allows Closed Caption and/or channel programming information to be displayed on the TV screen. You can choose from CC1, CC2, CC3, CC4, Text1, Text2, Text3 and Text4. Digital Channel's Closed Captions can be customized. You can select Text-type, Character-size, Character-style, Character-color, Character-opacity, Edge-type, Edge-color, Background-color and Background-opacity.

Sound Settings: The Sound Settings menu allow you to make the following adjustments:

• Sound Mode: You can customize the bass and treble or use one of the two preset sound modes:
  • Dynamic: enhances both treble and bass
  • Standard: suitable for spoken dialogue
  • Custom: allows you to store your preferred settings for bass and treble
• Treble, Bass, Balance: You can individually set the treble, bass, and balance settings as desired.
• S-FORCE Front Surround: S-FORCE front surrounds provides a virtual surround experience made possible using just two front speakers. When turned off, the normal stereo or mono reception resumes.
• Sound Booster: Sound Booster provides a fuller sound with greater depth and width by emphasizing the high and low frequency sounds. You can select High or Low for the amount of boost you desire.
• Voice Zoom: Adjusts the clarity of human voices by emphasizing or softening vocals.
• Steady Sound: Steady Sound equalizes volume levels so there is consistent output between programs and commercials.
• Volume Offset: adjusts the volume level of the current input (TV or video input) relative to other inputs.

Timers: There is one event timer and a sleep timer built in. The event timer is set for the day, time, channel, duration and volume. The sleep timer switches the television off after a specified amount of time. The sleep timer can be set to 15, 30, 45, 60, 90, or 120 minutes.

Power Saving: This feature reduces the power consumption by adjusting the backlight brightness of the TV's screen. This also enhances the black level of the television. You can select from Low, High, Off and Picture Off.

Parental Control: You can select a viewing limitation based on the TV and movie ratings. Three presets are available (Child, Youth, and Y. Adult) or the limitation can be customized to specific industry ratings. The control is accessed and protected by a 4-digit password.

PC Compatible: The television can be used as a monitor for your PC through the TV's RGB HD-15 input or HDMI input. The TV supports the following PC resolutions - VGA, SVGA, XGA, WXGA, SXGA and HDTV. You can adjust Phase, Pitch, Horizontal and Vertical Position and Wide Mode of picture.

Wireless Remote Control: The TV comes supplied with an IR wireless remote control (RM-YD014). The remote is designed for TV operation only.

Mounting Options

Removable Stand: The display comes mounted on a removable tabletop stand. There is also a support belt supplied that bolts to the base of the stand and is attached to the back of the shelf on which the TV sits. The stand can be detached by removing 4 philips-head screws from the back panel of the TV.

Optional Wall Mount Brackets: The stand can be removed, allowing you to wall-mount the TV using an optional wall-mount bracket. The TV has 4 threaded screw holes with a horizontal spacing of 11-3/4" (300mm) and a vertical spacing of 7-7/8" (200mm). The screw holes all accept M6 (6mm) screws.

Inputs and Outputs Notes

HDMI: The KDL-40V3000 features two HDMI inputs. One input also has left and right RCA audio jacks. The HDMI (High-Definition Multimedia Interface) terminals provide an uncompressed, all-digital audio/video interface. With an HDMI-to-DVI cable, you can connect the TV to a DVI-equipped A/V component. When connecting to a DVI-equipped component, the RCA audio inputs are used.

Note: The HDMI input will accept 1080/24p, 1080p, 1080i, 720p, 480p, and 480i signals.

Component Video Inputs: The two component video inputs will accept 1080p, 1080i, 720p, 480p, and 480i signals.

PC Input (RGB): A 15-pin HD15 jack allows you to connect your personal computer to the display. There is also a corresponding stereo mini-jack (3.5mm) for the computer's audio signal.

Side Panel AV Inputs: For convenience, there is an A/V input on the left side panel of the TV. Included are stereo RCA inputs and a composite video input.

Headphone Jack: Along with the A/V input on the left side of the TV, there is a 3.5mm stereo headphone jack. When headphones are plugged into the TV, the speakers are muted.

Analog Audio Outputs: These stereo RCA audio jacks allow you to listen to the TV's audio through your stereo system. In the menu you can set the output to Fixed (volume controlled by the receiver/amplifier) or Variable (volume controlled by the TV's remote control) operation.

Note: You must turn the TV speakers off in the menu in order for the audio outs to function.

Digital Audio Output: Optical digital output that connect to the optical digital input of your digital audio equipment that is PCM/Dolby Digital compatible. Dolby Digital Audio signal from the HDMI input will be output as PCM.

DMex/Service Port: This USB port is for service use only unless you are connecting the optional Bravia DMex external module.

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